#264 – Professors Rick Burton & Dr. Norm O’Reilly talk sports marketing and discuss their newest book, “The Rise of Major League Soccer”

Professors Rick Burton & Dr. Norm O’Reilly talk sports marketing and discuss their newest book, "The Rise of Major League Soccer"

On today’s episode of Over the Ball, we’re thrilled to welcome Professors Rick Burton and Dr. Norm O’Reilly, two of the foremost authorities in sports business and marketing. These accomplished scholars bring a wealth of knowledge and experience to the show, having authored several influential books on the sports industry. Their latest collaboration, *The Rise […]